Rugged Boss Dares Rivals to ‘Run In’ in New Music Video

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January 27, 2025

Known for songs like Pole and Defence, Rugged Boss has set his sights on becoming a standout among his Dancehall peers in the near future and as he seeks to remain consistent, he released a new song titled ‘Run In’ which was premiered with a music video.

The emerging deejay hopes to make waves in the local music scene with a forward-thinking approach that combines both Dancehall’s traditional and contemporary elements.

Rugged Boss is set to drop his EP this year, and ahead of the release of the project, the artiste released the music video for his song Run In on Friday. The 1Prezident Visuals-directed music video sees Rugged Boss on the streets with his crew.

Rugged Boss

The deejay positions himself as a dominant figure in the streets on Run In, as he proclaims that he does not answer to anyone.

“Nuh boy cyah come tell mi bout nuh don call mi. From mi a likkle bit a boy mi a whole mi own. Nuh boy cyah style mi. Popping champagne, Hennessy, first-class flight, mi an mi gena Pelper Skelta govern di skies with some nice sexy look-good gyal,” Rugged Boss deejays on the single. 

Produced by Doni Music Productions, Run In has so far acquired over 17,780 views on YouTube since its release.

Watch Rugged’s Run In music video below.

Follow Rugged Boss on Instagram.

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