The event was won by South Africa’s Demi-Leigh Nel-Peters.
If you were to go on social media during the show, you would have thought Davina Bennett took home the crown because Twitter was going wild for her.
The 23-year-old contestant embraced her natural hair, wearing an afro hairstyle during the competition and the social media response was overwhelming. Fans gave the second runner-up an outpouring of love and even started the hashtag, “#MissJamaicaShouldHaveWon.”
Even fellow Miss Universe competitors, including Miss Iraq and Miss Egypt, took to social media to crown Bennett as their winner.
“I did not win but I got what I was seeking,” Bennett wrote on Instagram. “I won the hearts of many, I got to highlight Deaf awareness, I stand as the first afro queen to have made it thus far, I represented my little island and I received allll the love one could possibly wish for…. THANK YOU!!! I came, I conquered and if you know me, then you know that’s just another story and you will be seeing a lot more from me??? To all the queens that represented, congrats and to our new Miss Universe @demileighnp go conquer the world you are indeed a gem!??”
From the time she stepped on stage, viewers were applauding her choice to wear her natural hair.
One Twitter user shared, “Davina represented not only #Jamaica in the #MissUniverse but the black race. I wish she’s the one who should have won. She displayed her Afro with pride redefining the competition. Young black girls out there can feel confidence in their natural hair without whitening it.” The post has since gotten more than 1,000 hearts and more than 300 retweets, with one person going so far as to comment, “Miss Jamaica was robbed.”
Davina represented not only #Jamaica in the #MissUniverse but the black race. I wish she's the one who should have won. She displayed her Afro with pride redefining the competition. Young black girls out there can feel confidence in their natural hair without whitening it. pic.twitter.com/8SCqF3o6Je
— Not Adv Ngcukaitobi (@AdvNgcukaitobi) November 27, 2017
— wahala (@vanessamoiya) November 27, 2017