Spice’s Grammy-Nominated Album “10” Sells Over 80,000 Album Units in The US


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Press Release – After making history as the first Jamaican female artist to be interviewed prime time by the largest news organization in America, ABC News. Spice catches another win and has much to celebrate as her Grammy-nominated debut album “10” has now sold over 80,000 album units in the US. No small feat for the independent artist. 

This would make “10” one of, if not the highest-selling album from a Jamaican-born female dancehall artist in the last 5 years or more.

Spice has sold over 150,000 album units in the US. Again, no small feat for the artist who has self-produced majority of her projects under “Spice Official Ent.” 

According to an article released by the Jamaica Observer in August of last year. Spice leads the pack as the female dancehall artist with the most charted entries on the Billboard Reggae Albums chart since the chart’s existence. Spice has a total of four EP’s/ albums, and all projects have entered the chart. 

Both Lady Saw and Tanya Stephens have a total of 10 studio albums, and up to today, only 2 projects have entered the Billboard reggae albums chart for each artist. 

Patra, Marcia Griffiths, Queen Ifrica, Diana King, and Koffee each have two albums on the Billboard Reggae Albums Chart, while Rita Marley, Vanessa Bling, Shenseea and Chevelle Franklyn have one.

In 2021, the album earned a Grammy nomination for Best Reggae Album of the Year. Making Spice the first and only hardcore female dancehall artist to earn a solo Grammy nomination for their own body of work. Ending the drought for females in dancehall who for years had to pair up with foreign acts to reach such a milestone. 

Since it’s release “10” album has charted in over 103 countries on Apple Music, and entered in the top #10 on the US iTunes All Genres albums chart. “10” also came in at number one on iTunes reggae albums in several countries. “10” has garnered over 2 billion YouTube short views from videos containing tracks off the album.

The album has now surpassed more than 225 million streams on Spotify, with the lead single “Go Down Deh” being the most streamed with over 157 million plays.

The Queen’s  2018 EP  “Captured”  copped three billboard entries that year entering the US Top Heatseekers chart. The lead single off the project “Black Hypocrisy, came in at number 1 on the Billboard Reggae Digital Song Sales chart.  The project earned the number one spot on Billboard Reggae Albums chart, holding the number one spot for over 8 weeks. Spice has a total of 11 billboard entries.

She is the first female dancehall artist to earn a #1 reggae album on Billboard since Diana King and the only Jamaican-born female dancehall artist to have a solo enter Billboard this era. No other female act has broken this record to this date. 

She is the only female in over a decade to earn number #1 on every streaming platform in the US, UK, and Canada.

 In 2020, Spice became the first female in dancehall this era to break the reggae charts and enter the US iTunes all genres top songs chart with the release of her single “Frenz.” The single was also the number one reggae song worldwide on iTunes and Apple Music. 

Spice who became a household name in Jamaica in the late 90s, like many of her peers got her break before the social media era and had to build up their fan base by delivering at events throughout the country and the entire Caribbean.

 However, after 20 years Spice somehow manages to dominate on streaming platforms. Last year, Spice was the most streamed Jamaican female artist on YouTube globally, after bringing in 406 million streams on the platform in one year alone. She was the only female in the top 5, amongst the most streamed Jamaican artist on the platform. 

Spice is the most streamed Jamaica female artist on Spotify for her era with 3.3 million monthly listeners. Followed by Sister Nancy with 1 million monthly listeners. These are the two main females who maintain a presence on the Apple Music and iTunes reggae chart in the US, UK, and Canada whether they release new projects or not. They do not leave the charts. Spice impact on the genre speaks for it self as spice is the longest-standing and most successful Jamaica female artist of the 2000s. 

Spice has broken down barriers for women in Jamaican music who desired to gain international recognition. From being sought out by some of the largest media outlets and organizations worldwide, attending mainstream red carpet events, and being the only female to have a full page interview with Forbes Magazine. All being done without a label knocking on these doors. 

This is why it is not a surprise that diamond-selling female rapper Cardi B named Spice as one of her influences in her official biography. The Bronx rapper, says she grew up listening to spice and for her 12th birthday she asked her father to buy her an Ed Hardy shirt because she had seen Spice wearing it. Her impact and impact cannot be overlooked. While many females in the genre seek to fill the shoes of women who have come before them, Spice has a pear of her own that has yet to be filled. Spice has solo success speaks for her as she has obtain the biggest achievements of her career without having to stand on the shoulders of another. She has dominated an entire era of dancehall and continues to represented her country on internationally without apology.

Spice is set to release an all-female riddim in the coming weeks. This would be the artist’s second all-female production. Spice released the “Gal Click Riddim” 10 years ago in 2013 featuring Pamputtae, Macka Diamond, Stylish, Stacious, Face, Katrina and herself. Her new single “Jealous” will be released this Friday and will be available on all streaming platforms. 

SOURCE: Top Tier PR Solutions Inc

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