Although Buju Banton is evolving his brand and stage presence, the iconic reggae singer’s upcoming musical project will not include violence of any nature, which seems to be the trend of the new generation. The singer’s new album promises a fresh perspective, but will not be grimmy.
While the upcoming project has not yet been branded with a title nor has the release date and tracklist been disclosed, the Grammy Award-winner premiered the single from his album entitled ‘Madda Badda’ on June 1.
‘Madda Badda’, produced by Jermaine Reid also known as ‘Jay August’, is a collaboration between Ghetto Youths International and Gargamel Music. The single, which is now available on all digital and streaming platforms, is a mixture of dancehall rhythms’, modern sounds and his classical 1990s lyricism.
Reid, who has worked on numerous projects with Buju, including the 2020 Grammy-nominated ‘Upside Down’ album, disclosed in the release that several “new-age producers” will be collaborating on the project and this project promises to reveal another side to the Rastafarian singer. He also took the time to emphasise that there will be no form of violence or griminess in the upcoming album as it will offer new insights on multiple topics.