The recently-released photoshoot for Rihanna’s must-have lingerie brand, Savage x Fenty features the much-talked-about DJ Khaled modelling in draw-dropping silk pyjamas and a dazzling tracksuit.
It may have come as a shocker for some. But not so if you have been following the A-list celebrities modelling in the most sort after and prestigious fashion line currently. There is no end to celebrities who have modelled for the brand, the list includes Normani, Damson Idris, and Ángela Aguilar just to name a few.
Besides wearing loungewear that was aesthetically pleasing, Khaled also sported a pair of slippers that were embroidered with his name.
Announcing that he’d be partnering with the brand, the “I`m The One” hitmaker first confirmed his plans for the collaboration back in the summer of 2022. Followers of the hitmaker on his social media platforms were greeted with a pleasant surprise when behind-the-scenes footage of the shoot was shared.
“In the building, I have team Rihanna and team Fenty,” he said then, adding, “and I have Fenty tailors.” Clearly showing his admiration for the “Rude Boy” songstress. “We doing a top-secret shoot. I got Rihanna’s people in my house, this my house, and Rihanna’s team is at my house.” he also commented in the post he shared.
The highly acclaimed hitmaker who is never short on words added, “I ain’t gone name other companies ‘cause I’m rolling with Fenty. Y’all didn’t see the vision. I’m born beautiful. I’m a sex symbol. They have been wanting this for the longest time. Wait until I put these things on.”
Over the years, Khaled and Rihanna have worked together numerous times on projects that aren’t fashion-related. Their hit song, “Wild Thoughts,” reached number two on the US Billboard Hot 100 only 5 years ago and became one of the biggest hits globally. So obviously this was bound to be another hit collaboration.
This campaign couldn’t have come at a better time, after a $1.2 million consumer protection lawsuit was recently settled between Savage x Fenty and its retailer. Some rules were allegedly violated by the brand’s deceptive tactics.