A new reggae artiste, who goes by the name Konchuz, has recently released the official video for one of his latest tracks entitled “Firm inna life”.
The video was captured by Jamaican media, and Infinity Studios out of Kingston, to give the final product a great replay vibe.
The song that speaks to the turmoil of everyday experiences and holding out in the hardest times, was produced by another young musician by the name of Pag3y, who was previously featured by Yardhype for his talent and academic achievements.
Konchuz hails from the breadbasket parish of St. Elizabeth which now features a lot of talented acts such as Leejan, Devanox 45, Subzero, HBK from New Sounds production and many more young creatives, who have collaborated to form the fast-rising Senty Side Collective.
In the video the artiste can be seen in different places, such as the river at Gordon Town and different places in Papine, expressing his creative direction and need to be firm.
Konchuz is very happy about the manifestation of the video, and hopes for It to reach as many people as possible as this is only the start for him. Follow him on Instagram @Konchuzmuzik.
Check out the music video for “Firm Inna Life” below.