Usain Bolt and executive manager/co-producer Nugent ‘NJ’ Walker, release the new single ‘Cryptic World’, a song highlighting the challenges being faced by Jamaicans. The multi-Olympic Gold medallist, Bolt, adds his voice at the beginning of the song with the words: “no matter where we are in life, we will never forget where we’re from”.
With ‘Cryptic World’ being the duo’s third collab since the start of 2022, and the latest production under the Usain Bolt-owned A-team Lifestyle record label, Bolt says he saw the need to produce a song addressing the issues being faced by Jamaicans. In 2021, through his label, Bolt released a popular social commentary song, ‘Lock Down’ featuring international recording artist and fellow Jamaican Cham.
“As I continue to learn, grow and evolve in the music business, it’s important that I produce different types of music. I have done party songs, lifestyle etc., so now I’m producing another social commentary type of music that addresses the many issues facing our society”, Bolt says.
Applying his talents in writing and knowledge of the teaching profession, Usain Bolt’s manager and co-producer, Walker, highlights some of the flaws in Jamaica’s social system, in the lyrics of ‘Cryptic World’.
“Dem sabotage education, that’s why teachers are the worst paid”, sings Walker, as he echoes the sentiments of most Jamaicans who have had a front-row seat to the unfortunate exodus of the nation’s educators, with the country’s Education Minister confirming, in August, Jamaica’s loss of 167 teachers over a two-month period.
“I am always writing different types of songs. After speaking with a practising educator friend of mine, who shared how challenging things are, I was moved to write “Cryptic World”. “I believe the song echoes the emotions of many, making it one of my best songs yet.” Walker said.
Both men rose from humble beginnings in rural Jamaica, making them no strangers to the challenges of the wider population.
The Trelawny native, Usain Bolt, says he is met by persons daily who share the struggles that they are faced with. “This song, ‘Cryptic World’, is my way of saying to people, yes, I hear their voices, and will always do my best in my own little way to help, or just shed some light on the different issues,” Bolt says.
Usain Bolt is an eight-time Olympic gold medallist. He gained worldwide fame for his double sprint victory in world record times at the 2008 Beijing Olympics, which made him the first person to hold both records since fully automatic time became mandatory.
In 2009, he won the 100m in 9.58 seconds which still stands as a world record today.
Cryptic World is distributed by audio and video distribution company Marvment, and is available on iTunes, Apple Music, Spotify, Amazon Music, Deezer, Tidal and a host of other streaming platforms.
Bolt’s last releases include ‘Try Harder’ which features upcoming talent Jahzeal and several other singles. He has released five albums/compilations namely; Usain Bolt Present: 9.58 Riddim, Usain Bolt Presents: Olympe Rosé, Usain Bolt Presents: Immortal Riddim, Usain Bolt Presents: Clockwork Riddim, and Country Yutes.
Bolt’s Country Yutes album debuted at number one on the USA iTunes Reggae Albums chart in September 2021.
Watch the official video for Cryptic World on YouTube at usainboltVEVO channel.